Is your website driving leads and sales for you? Obviously, generating leads online can be tremendously valuable for your business – what is interesting is that a large percentage of B2B companies are doing a poor job generating leads online making it clear that developing an online sales channel has been a low priority for [...]

If you are looking to rank well in the search engine results for certain chosen keywords it is very important to understand how optimizing your web assets for those words fufills the needs of both the searcher and the search engine. With a little planning and analysis, you will be able to construct tailored content [...]

While working with hundreds of marketing professionals, a question that comes up pretty early on is: “Where is my traffic coming from?” or “What is the source of all my traffic” Traffic to your website can come from several sources. Some sources include: Search Engines – Organic: When someone runs a search for a key [...]

We had an interesting experience recently with one of our clients. The client approached us with a need to improve their natural search engine rankings for targeted keywords in Google. As normal, we implemented our search engine optimization (SEO) process, but were not witnessing the normal results we’ve come to expect. The results were strange [...]