Posts Tagged ‘Hubspot’

Inbound Marketing – the book and the process

Feb. 26, 2010 by Jeff Demers

Recently, five members of the Wakefly team got their Inbound Marketing Certification from the Inbound Marketing University at Hubspot. This is a great achievement for our team and we are very proud of them. There has been a strong shift in the industry towards inbound marketing. People are letting go of traditional marketing practices and [...]

Book Review — Inbound Marketing: Get Found Using Google

Feb. 2, 2010 by Jeff Demers

The information contained in a new book by Brian Halligan and Dharmesh Shah, the co-founders of Hubspot, a leading internet marketing SaaS platform that helps businesses manage most of their marketing activities online is quite exciting for B2B marketers looking to pull in increased traffic and leads to their websites  in 2010. Co-Founders, Brian Halligan, [...]

Choosing a Content Management System (CMS) for B2B Companies

Jan. 16, 2010 by Jeff Demers

It’s amazing how the Web continues to reshape traditional marketing as our entire society shifts to becoming driven by the consumption of information flowing from the online world. If you’re in B2B marketing or sales, never has it been a higher priority than now for your business to be an active publisher online, garnering more [...]